Skip to Main Content
Nintex Ideas

đź‘‹ Use this site to provide feedback and ideas for all Nintex Products. See our post on Nintex Community "Welcome to Nintex Ideas" for more details on Nintex Ideas, how an idea is handled by our product teams and more!


If you have questions about Nintex Ideas, please contact ideas@nintex.com

If you require support, please visit Nintex Customer Central

If you have a sales inquiry, please contact sales@nintex.com

Status Open for voting
Categories Integrations
Created by Samuel Camacho
Created on Feb 21, 2023

Support integration with Google Tag Manager and/or Hotjar

The way a process is mapped/documented in Promapp has a direct impact on usability and adoption of processes. One approach to testing different process designs is to perform A/B Testing (What is A/B Testing? A Practical Guide With Examples | VWO) whereby the same process is designed differently, but with the same outcome, and each variation of the process is provided to different groups of users. In order to track how users are using each process variation one could use Google Tag Manager and/or Hotjar to track what users click on, where users spend the most time, etc. The results of the analytics can then guide the process experts to design processes differently in order to have the highest success rate of adoption, but also effectiveness of the process.

  • Attach files